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Thursday, May 5, 2011

Call to Action

To get the consumers attention, we want to obtain information from them, before they view the page, we want them to opt in so that we can add them to a list which will forward the info to an autoresponder who will then send out contents to consumers who opted in.
We can use  AWEBER, or ICONTENT to build the lists. This process is called "Marketing Funnel" we get the leads, people are aware, they go through the funnel 80% do not buy, 20% will buy. The funnel also has a leak where 80% may not be interested. To bring the leads back we want to nurture them and send them reminders via email there by converting them into purchasing from our site.

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